Josh is a longtime resident of Playa Vista (since 2008) and has seen firsthand the rapid transformation of this great community with the introduction of Phase II.
With an increased variety of homes and condos introduced to the area, Josh finds that taking his personal approach is extremely important in understanding his clients’ needs in order to make sure their lifestyle is best suited. His tenacity has also produced a handful of successful “off-market” transactions for his clients that have already seen the on-market options.
Josh has an unparalleled level of experience working within the community. He’s completed more deals at The Dorian than any other broker in the past 6 years, sold a wide range of homes in Phase 1 (including numerous transactions at Tapestry II and Primera Terra), as well as Phase 2 (including Trevion, Mason, and numerous transactions at Skylar and Camden).
He brings a particular and effective set of skills and professionalism to selling homes and condos. Josh has sold tens of millions of dollars worth of residential homes and condos with an average price point of $2.1M.
His experience with this volume and these types of properties, but more importantly his local knowledge and love of Playa Vista, its history and what’s to come, is why so many residents turn to Josh when it’s time to sell their residence or buy their next one.
Experience why the JGold Group and Josh Goldstein are the premier choice for real estate representation in Playa Vista! Call Josh at 424.226.8069 or email him at [email protected] for more information!
INTRODUCTION TO PLAYA VISTA
Playa Vista, also known as “Silicon Beach,” is a vibrant community located just North of Los Angeles International Airport (LAX) and approximately 1.5 miles from the Pacific Ocean. Playa Vista was founded in 2002 as a Planned Urban Development (PUD) community. Today, Playa Vista has grown to be the go-to destination for all things live, play and work.
Playa Vista is also host to approximately 5,000 single family homes, condos and apartment units. The community is well known for its multitude of amenities and outdoor parks, including sports parks, dog parks, trails, playgrounds, and two community facilities featuring state-of-the-art gym/fitness centers, pools, and conference rooms. Community members have access to these amenities as part of their monthly community HOA dues. Additionally, there’s a K-5 public school called Playa Vista Elementary, and a public library.
Playa Vista is the most unique new community in West Los Angeles, and quite possibly the most unique in all of Southern California, in the past 50 years.
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NEWS & UPDATES
HOMES & CONDO BUILDINGS
RUNWAY PLAYA VISTA
Runway Playa Vista is where living, shopping, and working seamlessly come together in one place!
Once home to Howard Hughes’ aerospace business and the famous “Spruce Goose” aircraft, Runway has been transformed into what is now considered the “heart” of Playa Vista. Runway Playa Vista introduces to the community a multitude of luxurious rental units, entertainment facilities, and exciting restaurants. Locals enjoy the convenience of having groceries, drug stores, banks, and shops all within a few blocks radius.
RETAIL & RESTAURANTS
Runway’s mix of everyday conveniences includes Whole Foods, AT&T, CVS Pharmacy, Runway Optometry, Chase Bank, Wells Fargo Bank, and the Waterless Carwash.
Beauty services are provided by 18|8 Men’s Salon, Beauty Beach Salon, and Varnish Lab.
When it’s time to focus on your fitness, be sure to visit hotspots like Bike Attack, FlyWheel, Studio MDR (Pilates), Yogaworks, and SFK Dance.
Hungry? You’ll find quite the selection of handcrafted beers and foods from the Gastropub at Whole Foods, or a burger and tap selection from HopDoddy Burger Bar and Hals Bar & Grill. There’s also the great healthy options at Urban Plates and Lyfe Kitchen! Sol Cocina features tasty Mexican cuisine, ROC for your dumpling/Asian inspired cuisine, and 800 Degrees Pizza where you can create your own custom pizza pies! Panini Café is open for your Mediterranean tastes, and also open on weekends with a fabulous brunch menu. The brunch hotspot “Chicken or the Egg” is also a great option and can take care of any catering needs you might have as well!
Ready for dessert or coffee? In Playa Vista Phase 1, you can head over to Coffee Bean for your brew, or Pinkberry for your frozen yogurt. In Playa Vista Phase 2, popular options are Starbucks and NiceCream.
The Cinemark Theater is located at Runway and just above Urban Plates. Gorgeously furnished throughout, guests can enjoy high quality seating and the premium lounge and bar upstairs. VIP seating features reclining seats, dine-in at your seat, and a great view. The XD-Extreme Digital Cinema in this theater is the largest XD auditorium in Southern California. This experience will leave you speechless as you experience firsthand the immense floor-to-ceiling, 72-foot screen and premium sound!
The Runway Apartments are located right in the heart of Playa Vista’s urban center! Lincoln Property Company built 420 apartments ranging in size from Studios to 2 bedrooms. There’s also the nearby park called “The Lawn” and it’s walking distance to the movie theater, restaurants, and just steps from the Saturday Farmers Market.
PHASE II DEVELOPMENTS
Brookfield Residential is the primary developer of Phase 2 residential properties in Playa Vista. Brookfield developed the homes and condos at: Camden, Mason, Cleo, Everly, Trevion, Marlowe, and Jewel. Other developers to have built residences in Phase 2 include KB Homes (Asher & Skylar), as well as TRI Pointe Homes (Woodson).
You can click on the community names above to learn more about each development.
BUYING & SELLING GUIDE
There are a variety of costs that you should be aware of when buying in Playa Vista, CA
Homeowner’s Association Dues (HOA or HOD)
In Playa Vista, there are two sets of HOA dues paid on a monthly basis:
There is the Playa Vista Parks & Landscaping (PVPAL) HOA which is approximately $230/month, and these funds are used to maintain the community parks, landscaping, and other services and amenities.
There is also the HOA specific to your home or condo. This HOA cost varies depending on your building. These funds are used to maintain your building’s common areas such as hallways, cleaning, elevators, landscaping, etc. Excess money not spent by your HOA typically goes into your building's Reserve Fund. When buying, it’s important to review the Reserve Fund and other HOA documents.
The TOTAL of the two fees in Playa Vista typically averages in the $650 - $750/month range, but you should verify prior to purchasing.
Playa Vista Community Enhancement Fee
The Playa Vista Community Enhancement Fee is a one time fee that is paid at the time any property is sold/transferred in Playa Vista. The cost of this fee is equal to 0.75% of the Sales Price, and is used by Playa Vista to further maintain the parks and landscaping, community amenities, and provide funding for the beach shuttle service, etc.
This fee can be paid entirely by the seller, by the buyer, or split in some manner. Current market conditions might impact the leverage you have in this negotiation of the fee. Please make sure you negotiate or clarify this cost prior to going into escrow.
Mello-Roos is a supplemental tax that homeowners in Playa Vista (Phase I) are responsible for paying. Since Playa Vista is a newer community and is still growing, this tax was set as part of a bond which helps pay for this expansion and growth. Owners have the option to pay this off early if they’d like, or continue to pay the fee annually until it’s paid off in full.
The homes in Phase II of Playa Vista are not subject to the Mello-Roos tax. This tax was paid off so the cost is figured into the sales prices from the developer.
A ballpark estimate for property taxes is approximately 1.25% of your Purchase Price. In Playa Vista, it’s likely a tad less, but you should consult your accountant for specific figures and how they affect your property costs.
PLAYA VISTA COMMUNITY AMENITIES & FACILITIES
THE CENTERPOINTE CLUB
The Centerpointe Club in Playa Vista is the original center of amenities. It features a large swimming pool, kid-pool, spa, gym, conferences rooms, etc. This facility also serves as one of the pickup locations of the Playa Vista Shuttle Service. Centerpointe Club is available for Playa Vista resident use only. The Centerpointe Club is also home to Playa Vista’s master homeowners association, Playa Vista Parks and Landscape (PVPAL). Currently, the master association dues cost approximately $230/month and this fee covers the use & maintenance of the community’s amenities by local residents.
Homeowners needing to secure their key-cards for access into the gyms and facilities can do so by completing the required forms at the front desk. Tenant's who are renting in Playa Vista from a homeowner can do the same (just be sure to bring a copy of your lease agreement).
The Centerpointe Club is located at: 6200 Playa Vista Drive, Playa Vista, CA 90094 (map)
The Centerpointe Club can be contacted at 310-437-6070.
The Resort is the newest addition to Playa Vista’s growing community. This 25,000 sqft facility features modern construction with open spaces and glass walls. Quite simply, The Resort lives up to its name. Some features include:
A 10,000 sqft fitness center with brand new equipment across multiple levels
Fitness rooms and a kitchen for various classes and gatherings
Outdoor pools and spas (for adults and kids)
The easy-to-use facility is a great amenity for local residents, and also increases the social aspect within the Playa Vista community. Like the Centerpointe Club, the use of this facility is limited to residents of Playa Vista only.
The Resort is located at: The corner of Millennium Drive and Runway Road (map)
OTHER FITNESS FACILITIES
Outside of Playa Vista's owned and operated gyms, there is an Equinox nearby in Marina del Rey, as well as an LA Fitness in Playa Vista at Playa Vista Drive and Jefferson Blvd.
There are also a variety of privately owned businesses such as Yogaworks and YogaVista (Yoga), Studio MDR and Playa Pilates (Pilates), and FlyWheel (Spinning).
PLAYA VISTA SHUTTLE BUS
The Playa Vista Shuttle Bus is a fantastic amenity within Playa Vista! This shuttle runs throughout the day around Playa Vista and, in the summer, the route extends to: Venice Beach Pier, Admiralty Way, Fisherman's Village, Playa del Rey, and Loyola Village.
Take advantage of this route and avoid the parking headache when traveling to the beach!
Source of Map & Information: PVPAL
PARKS & OUTDOOR FACILITIES
Playa Vista is one of the most green and lush communities in Los Angeles and possibly all of Southern California. With 27 parks in Playa Vista, residents have no shortage of options when looking to enjoy the outdoors!
There are dog parks, sports parks and fields, community gardens, etc. These parks are maintained by Playa Vista Parks and Landscape (PVPAL), which is why residents pay a $230/month fee to that association. The names of the parks in Playa Vista are as follows:
Fountain Park, Crescent Park, Westwind Park, Spyglass Park, Playa Links, Vista Park, Sunset Park, The Sports Park, Ballona Discovery Park, ICON Park, Longwood Park, Concert Park, Chess Park, Oberrieder Park, The Lounge, Berkus Greens, Riparian Corridor, Bluff Creek Fields, The Lawn, Playa Greens, Common Grounds, Corner Greens, The Spot, Volleyball Park, Campus Central Park, Court Park, and The Point.
COMPANIES IN PLAYA VISTA
Playa Vista is also homes a wide variety of commercial businesses (both office and retail). With the influx of so many tech companies to the area such as Facebook, Google, Yahoo, Microsoft, etc, Playa Vista has been coined “Silicon Beach” which has become a popular way to describe the area. Currently, there are about 25,000 people who work in Playa Vista. An impressive lineup of companies and organizations have settled in Playa Vista. To name a few:
CA Pizza Kitchen Corporate Headquarters
Ogilvy & Mather
POSSIBLE Global Marketing
Core Digital Media
Strange Frog Productions
The Honest Company
USC Institute for Creative Technologies
Los Angeles Clippers
FOX Interactive Media
YouTube Space LA
RESOURCE GUIDE & CONTACTS
The Resort12852 Runway Road Playa Vista, CA 90094 // 310.437.6070 ext. 202
The CenterPointe Club6200 Playa Vista Drive Playa Vista, CA 90094 // 310.437.6070
LA Police Department12312 Culver Blvd Los Angeles, CA 90066 // Non-Emergency: 877-ASK-LAPD (877.275.5273)
Fire Department (Station 67)5451 Playa Vista Drive Playa Vista, CA 90094 // Dial 911
Playa Vista Elementary School13150 W Bluff Creek Drive Playa Vista, CA 90094 // 424.228.1800
Post Office (Westchester Branch)7381 La Tijera Blvd. Los Angeles, CA 90045 // 310.645.4618
Playa Vista Branch Library6400 Playa Vista Drive Playa Vista, CA 90094 // 310.437.6680
Playa Vista Farmers Market12775 W. Millennium Drive Playa Vista, CA 90094 // Email: [email protected] // http://www.farmermark.com/playavista/
Playa Vista Community Events & Bloghttp://playavista.com/blog/
CABLE/INTERNET/PHONE | Time Warner Cable (Spectrum)
General Phone: 888.892.2253
For Phase 2 Homes & Condos, call (866) 550-3211
ELECTRIC & POWER (and Trash) | Los Angeles Department of Water & Power (LADWP)
General Phone: 800.342.5397
GAS | Southern California Gas Company
Residential Customers: 877-238-0092